JB-POWER – Pure Riding
Where do you want to Go?
A Vision Becomes Reality
I’ve been asking myself what is truly important to people. What do they need? What brings them happiness in bikes?
Precision, rigidity, lightness, durability, design, finish, quality impression, excellent performance in all aspects – wouldn’t everyone want to have an item of such rare perfection.
In my career, I’ve moved from Yoshimura R&D to Honda R&D, and I have been doing R&D, RESEARCH, and DEVELOPMENT since childhood. Anyway, I didn’t like being pushed around by people, so…